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Apple Iphone 8

The transformation of the smartphone as we know it: about plateaus and switching logics

We all remember the launch of the first iPhone by Apple in 2007. Not only was it...


Emerging technologies: experiment to learn, embrace to thrive!

‘Autonomous Vehicles: A Pandora’s Box of Safety Issues?’. It is the title and the main question of...


Facebook as an all-in-one messaging platform: the rise of a Western WeChat?

Facebook as an all-in-one messaging platform: the rise of a Western WeChat?

Facebook’s chief executive Mark Zuckerberg recently announced his plans to integrate the company’s messaging services, namely Instagram,...


How Volvo evolved into a purpose-led organisation

In today’s business world ‘disruption’ has been a hot topic for quite some time now. In a...


Talks: Jan Van Biesen - Peter Decuypere

How to embrace complexity?

More and more, business leaders are confronted with evolutions that impact their businesses. This ever-increasing complexity raises...


Online shopping

How to distinguish your brand in the omnichannel customer journey?

There are multiple new channels to engage and activate your customers that are currently being underused. That’s...


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